Video Interviews — Capture Your Flag

Character Development

Audrey French on How Grade Skipping Impacts Child Development

In Chapter 1 of 18 in her 2013 Capture Your Flag interview, entrepreneur Audrey Parker French answers "What Childhood Experiences Have Been Most Fundamental to Shaping Who You Are Today?" French starts preschool early and then skips 2nd grade. Being the youngest in her class by two years has a profound impact for French as she goes through school.  She shares the challenges of being 11 years old in 8th grade and then starting high school at 12. The experience ultimately helps her succeed as a young entrepreneur doing business with much older people. Audrey Parker French is an entrepreneur who co-founded CLEAResult, an energy management consulting firm she helped grow to #144 on the 2010 Inc. 500 list of fastest-growing private companies and then sell to General Catalyst Partners. She currently volunteers as a Court Appointed Special Advocate (CASA) and teaches children's choir. She graduated from Wake Forest University and lives with her husband in Austin, Texas.

Audrey French on How Parents Get Child Excited to Learn and Motivated to Succeed

In Chapter 3 of 18 in her 2013 Capture Your Flag interview, entrepreneur Audrey Parker French answers "Where Did You Learn Your Work Ethic?" From an early age, French is stimulated and motivated by learning faster and performing at a higher level than peers. She learns this from a stay-at-home mom and a father who challenge her to explore new concepts and solve problems. This excitement for learning carries through an accelerated education and, ultimately, into entrepreneurship.

Audrey Parker French is an entrepreneur who co-founded CLEAResult, an energy management consulting firm she helped grow to #144 on the 2010 Inc. 500 list of fastest-growing private companies and then sell to General Catalyst Partners. She currently volunteers as a Court Appointed Special Advocate (CASA) and teaches children's choir. She graduated from Wake Forest University and lives with her husband in Austin, Texas.

Bijoy Goswami on How Boarding School Influences Early Development

In Chapter 1 of 19 in his 2013 Capture Your Flag interview, leadership philosopher Bijoy Goswami answers "What Childhood Experiences Have Been Most Fundamental to Shaping Who You Are Today?" In his childhood, frequent moves teach Goswami to be open-minded about context and not to assume the way he sees things is the way others see things. He highlights his 6th grade Catholic boarding school experience at Montfort in Tamil Nadu, India where he learns routine and structure in a very regimented setting. Bijoy Goswami is a writer, teacher, and community leader based in Austin, Texas. He develops learning models to help individuals, organizations and communities live more meaningfully.  Previously, he co-founded Aviri Software after working at Trilogy Software.  Goswami graduated from Stanford University.

Brett Goldman on Having Courage to Stand Up for What You Believe

In Chapter 2 of 18 in his 2013 Capture Your Flag interview, real estate developer Brett Goldman answers "What Childhood Experiences Have Been Most Fundamental in Shaping Who You Are Today?"  Goldman recalls a fight he backed down from in elementary school.  He regrets the experience and it drives him into boxing.  He takes away a life lesson to be courageous and stand up for what he believes. 

Brett Goldman is a Real Estate Acquisitions Director at Triangle Equities in New York City.  He holds a BA in General Studies from the University of Michigan and a Masters in Real Estate Development from the Columbia University Graduate School of Architecture, Planning, and Preservation.

How to Learn and Develop a Hard Work Ethic - Mike Germano

In Chapter 2 of 20 in his 2013 Capture Your Flag interview, Carrot Creative social media agency CEO Mike Germano answers "Where Did You Learn Your Work Ethic?"  He notes how he looked up to his parents as role models and learned to work hard from his Mom and Dad.  At 14 years old, Germano gets his first job selling hot dogs at St. Louis Cardinals baseball games and learns that by outworking others he is able to outperform them. 

Mike Germano is co-founder and CEO of DUMBO Brooklyn-based social media agency Carrot Creative.  Previously, Germano ran for and was elected to public office in Connecticut.  He is a graduate of Quinnipiac University. 

Phil McKenzie on Learning Work Ethic in an American Immigrant Family

In Chapter 3 of 18 in his 2013 Capture Your Flag interview, entrepreneur Phil McKenzie answers "Where Did You Learn Your Work Ethic?"  McKenzie learns his work ethic from his parents.  With both parents first generation American immigrants, McKenzie learns from his Mom, from Barbados, and his Dad, from Guyana, as they make sacrifices and do what it takes to raise a family in a new country.  This informs McKenzie's hard work ethic to outwork and outhustle competition and find internal motivation to compete against himself. 

Philip L. McKenzie is the Founder and Global Curator of Influencer Conference, a global content platform that brings together tastemakers in the arts, entrepreneurship, philanthropy and technology to discuss the current and future state of influencer culture. Prior to that, he was Managing Partner of influencer marketing agency FREE DMC and an equities trader at Goldman, Sachs & Co.  He earned an MBA from Duke University and a BBA from Howard University.

Cathy Erway on the Benefits of Having Supportive Parents

In Chapter 1 of 17 in her 2013 Capture Your Flag interview, writer and healthy food advocate Cathy Erway answers "Where Has Your Family Been Most Supportive in Your Career Development?"  Raised in a strict home and taught to be studious and diligent, Erway finds her parents support style transitions from "iron-fisted parents" to more of a peer support.  They push Erway to learn from trying new things, teaching her a work ethic in the process. 

Cathy Erway is a Brooklyn-based author, part-time cook, freelance writer, radio host and teacher focused on healthy food advocacy.  Her first book, "The Art of Eating In" developed from her blog "Not Eating Out in New York".  She earned a BA in creative writing from Emerson College.

Jullien Gordon on How a Hard Work Lifestyle Can Help or Hinder a Family

In Chapter 1 of 21 in his 2012 Capture Your Flag interview, business coach Jullien Gordon answers "What Childhood Experiences Have Been Most Fundamental in Shaping Who You Are Today?"  Growing up with two busy working parents, an anesthesiologist and an oral surgeon, Gordon sees the downside of working a lot, namely having parents miss important events.  Conversely, he watches his 86-year old Godmother keep a family together by employing family at her Carmela and Family Bar-B-Q restaurants in Hayward, California.  Jullien Gordon is a high performance coach and consultant to organizations, individuals and teams who want to increase employee performance, motivation, engagement and retention.  He earned a BA from UCLA, an MBA from the Stanford Graduate School of Business, and a Masters of Education from Stanford University.

Transcript:

Erik Michielsen: What childhood experiences have been most fundamental in shaping who you are today?

Jullien Gordon: There’s a couple of them. One, I’m the son of two doctors. So I grew up the son of an anesthesiologist and an oral surgeon, and I saw the way my parents worked. They woke up at the crack of dawn, and even on weekends they’d be on call, and so they had to miss some very important events in my life as a child. On the other side, I saw my godmother who—her name is Carmen Kelly and she has a barbecue restaurant in Hayward, California called Carmen & Family Bar-B-Q. And even at the age of 86 today, she still works six days a week. And that restaurant has employed the entire family, and it’s even expanded to three restaurants, run by the two sons. And so, I’ve seen this way of entrepreneurship helping a family stay together as opposed to a career keeping a family apart, and I think that’s a tension that a lot of people deal with growing up. As I think about their careers and think about how their parents manage their careers, how much their dad and mom had to travel, what kind of events they missed. I saw two different models, I didn’t just see one way of doing it.

Erik Michielsen: And how has that reform your own approach?

Jullien Gordon: Well, obviously, I’m an entrepreneur today and I’m trying to think about my life, not just my career, my life, from a lifestyle-design standpoint. So how can I find my unique balance between my career, my family, myself, and my community, and really that’s really been the focus. It hasn’t just been how can I maximize my career and make the most income. I’m not playing a game of income maximization. I’m playing a game of satisfaction maximization. And so it requires me to find my unique balance and designing my life according to that.

How Childhood Experiences Shape Work Ethic - Jullien Gordon

In Chapter 2 of 21 in his 2012 Capture Your Flag interview, business coach Jullien Gordon answers "Where Did You Learn Your Work Ethic?"  Gordon learns his work ethic from both his parents, two practicing physicians.  He takes inspiration from a Jamaican immigrant father - one of seventeen kids - who comes from little, studies hard, and earns professional success.  Gordon takes his first job working as a Little League umpire and goes on to work at a batting cage before going off to college.  Jullien Gordon is a high performance coach and consultant to organizations, individuals and teams who want to increase employee performance, motivation, engagement and retention.  He earned a BA from UCLA, an MBA from the Stanford Graduate School of Business, and a Masters of Education from Stanford University.

Transcript:

Erik Michielsen: Where did you learn your work ethic?

Jullien Gordon: My work ethic came from my parents. I mean they were grinding, they’re both doctors. And to be a doctor, you go through medical school and you work harder than anybody else I know. It doesn’t necessarily afford you the best lifestyle, maybe an income later on once you retire, but that’s where I really learned my work ethic. My dad is from Jamaica, he was one of 16 or 17. And I saw him work his way out of that particular environment of having no shoes playing soccer, to going to boarding school, to going to McGill to University of Chicago, to the University of California San Francisco where he ended up running the dental school there. And my mom as well. So I just saw two people working extremely hard, not necessarily getting the full rewards for themselves of working so hard but I definitely get my work ethic from looking at their lives and the way that they navigate it.

Erik Michielsen: What was your first job?

Jullien Gordon: Working as an umpire in the Little League, and I loved it. My little brother was playing in the Little League at the time and sometimes I would have to umpire his games, but I was fair, I was fair. And I remember one time he got so mad ‘cause I called him out at second base when he thought he was safe, and he was mad at me for like a week. After that, I went on to work at a batting cage. You know, too many rain delays for the baseball games, so I said I’m gonna take this indoors, and I ended up working at a batting cage before going off to college.

Jullien Gordon on How Getting Married Changes Your Life

In Chapter 4 of 21 in his 2012 Capture Your Flag interview, business coach Jullien Gordon answers "How Has Married Life Been Different Than You Expected It Would Be?"  Gordon lives with his now wife two years before getting married and sees the wedding as an affirmation of that love.  By making communication a priority, Gordon improves his listening, compassion, and understanding.  This helps him grow into the relationship and be better able to manage challenges that arise in a marriage.  Jullien Gordon is a high performance coach and consultant to organizations, individuals and teams who want to increase employee performance, motivation, engagement and retention.  He earned a BA from UCLA, an MBA from the Stanford Graduate School of Business, and a Masters of Education from Stanford University.

Transcript:

Erik Michielsen: How has married life been different than you expected it would be?

Jullien Gordon: Oh, man. Well, we lived together for about two years before we got married. So not much changed. We were—we see our wedding as an affirmation of what already existed. It was just a celebration of what already was. But I do find myself being a better listener. You know, there’s no exit strategy. No exit strategy anymore. There’s—you know, you could always play that card when you’re just dating, and so now that you’re quote-unquote: locked in the room together, you have to figure out how to make it happen.

And so what I found is that my listening, my compassion, and my understanding has increased, because I wanna work it out. I don’t wanna be sharing space with someone who I’m gonna constantly butt heads with and so I have to ask myself, how can I change? How can I grow? How can I evolve? In order to meet this person halfway or even more than halfway, if necessary. So that’s been the challenge.

It’s been a great source of growth for me. I think fatherhood, whenever that comes, will also be another great source of growth. But we’re also both entrepreneurs, so we both work from home. I travel pretty heavily but, you know, it’s the same boundaries with starting a business with a friend. It’s like where is the boundary? When does work end? If you both have home offices, when does work end? And when are you able to have the relationship? And just because two people are in the house, does that mean that we can go knocking on each other’s door and give each other a hug in the middle of the day? Or am I at work, right? So finding those boundaries and those lines has been a little challenging and we’re trying to get clearer and clearer on what they are.

We’re also trying to figure out what rituals are gonna support and sustain our marriage. We’re looking for a spiritual community because we know that that’s gonna be helpful to us growing together, as opposed to growing apart. And one ritual that we do do is we try to go to a new restaurant every week and that’s where we can just have each other time and be present. We’re glad that our partnership has come before parenthood because sometimes it happens in the other order and it can be more difficult, and we’re still trying to wrestle with where does the partner—our partnership fit in the context of our professional lives, and what we’re trying to grow as we manifest our purposes in the world. What comes first? In what order? And to what degree? We’re still trying to work those things out. So we haven’t figured them out, but they’re conversations that we’re having.

Lulu Chen on How Personal Priorities Change With Age

In Chapter 1 of 16 in her 2012 Capture Your Flag interview, art director Lulu Chen answers "How Are Your Personal Priorities Changing With Age?"  Chen notes how she has learned not always to be a people pleaser and to let go of guilt of not always helping others and put herself first sometimes.  By taking care of herself she is able to be more helpful to friends and family. 

Lulu Chen is a photo art director working in retail e-commerce in New York City.  Previously, Chen worked as a freelance stylist for leading fashion catalogs and magazines.  She earned a BFA in design and art history from the University of Michigan.

Transcript: 

Erik Michielsen: How are your personal priorities changing with age?

Lulu Chen: I definitely try to strive for a better work/life balance. And as I get older I prioritize my personal—my own needs more than everyone else’s.

Erik Michielsen: For example?

Lulu Chen: I was always a people pleaser and I always wanted to make everybody else happy, and I worked really hard, but sometimes, you know, you just keep going and you don’t actually step back and think about yourself. You’re just too busy accomplishing all the tasks or all the roles that you’re supposed to play, or just, you know, doing the right thing, or you just get busy, and you forget to think about yourself sometimes.

Erik Michielsen: What approach have you taken to create that time for yourself?

Lulu Chen: Well, I’ve learned how to say “no,” to every event, or any events that I don’t want to attend or can’t attend, or, you know, I’ve let go of a lot of guilt, you know. And I realize I’m putting my own mask on first, you know, like on the airplane, how they tell you, “You can’t really help anyone else if you can’t help yourself first.”

Erik Michielsen: Does that also involve getting more comfortable being in a quiet place?

Lulu Chen: Oh, literally and figuratively? Both? Yeah. I think you have to be more comfortable with yourself. I think maybe you kind of settle down as you get older too, and you’re not going out every night, or, you know, definitely in my 20s, I think I worked every day and probably went out a lot, you know, whether it be to see friends, or industry events, or just parties in general, you know. And I definitely think now I take more time for myself, and I try to carve out more time with close friends, family, and my boyfriend.

What Factors Determine Your Work Ethic - Lulu Chen

In Chapter 5 of 16 in her 2012 Capture Your Flag interview, art director Lulu Chen answers "Where Did You Learn Your Work Ethic?"  Chen considers nature versus nurture when thinking about the origins of her work ethic.  She finds influences do come from outside forces such as parents or work experience but also feels much of work ethic is inherent and part of who you are. 

Lulu Chen is a photo art director working in retail e-commerce in New York City.  Previously, Chen worked as a freelance stylist for leading fashion catalogs and magazines.  She earned a BFA in design and art history from the University of Michigan.

Transcript: 

Erik Michielsen: Where did you learn your work ethic?

Lulu Chen: I don’t think you learn it. I think it’s just who you are. I think it could be developed, you know, the whole nurture versus nature argument. I think my parents always worked really hard. And so they were good examples of working really hard and I learned probably some of the work ethic from them but also I just—it’s never really a question—you just always do the best that you can. But I don’t know if that was learned or just who I am.

Erik Michielsen: And do you have people ask you about that? 

Lulu Chen: I don’t think people really talk about it. I mean I think you get hired again as a freelancer, if they know that you care and that you work hard. And that you’re invested in their project as much as they are, or, you know, I think that it becomes expected when somebody knows who you are, and you—if you’re having a slacking off day, you know, they’ll notice it, but it’s ultimately not because you’re trying to be lazy or something, you know. 

Ken Rona on Shifting Parenting Style When Kids Start Grade School

In Chapter 5 of 15 in his 2012 Capture Your Flag interview, digital media executive Ken Rona answers "How Has Your Parenting Approach Changed as Your Children Have Entered Elementary School?"  When kids start going to school, Rona realizes as a parent the need to share his children with the world.  He finds teaching his kids sharing and empathy are key grammar school skills and finds setting expectations a powerful motivator for his 7-year old daughter. 

Ken Rona is a Vice President at Turner Broadcasting, where he leads teams across advertising sales, big data software development and business strategy.  Rona earned a BA and MA in Political Science from Stony Brook University and a PhD in Behavioral Economics from Duke University. 

Transcript: 

Erik Michielsen: How has your parenting approach changed as your children have entered elementary school?

Ken Rona: The insight that you have when your kids start going to school is that they’re not yours any more. They’re not solely yours. You share them. You know, the children need to be not just an effective--within the family, right? Not just be part of our family unit. But now they need to be kind of—they need to be in the world. 

So I think that there is—there is more kind of thinking about helping pointing out moments of where you can share, where you can empathize, right? And Charlotte actually does it quite naturally for the most part, except with her mother. But, you know, at school I think pretty naturally. So I think the other thing I think we’ve done is we’ve—we’re on Charlotte because she is actually in grammar school and Doyle is still in pre-K. 

For Charlotte, the expectations go up a bit. So—we expect her to do her homework. We expect her—she has opportunities to make money. Right? Both by doing schoolwork and by doing some other stuff. So she gets less for free. Right, so there’s a little more—there’s more expectation. She I think thinks it’s probably—if she was here, you’d say, Charlotte, how do you think about that? How do you feel about that? And she would say, it is not fair that I have to do something and Doyle doesn’t. And I think that’s exactly, when you talk about what’s the difference and Doyle is not in that stage. 

Doyle, I’m happy to—I’m happy to, you know, make good on the same things that—like if he’s willing to spend time doing math, which he does on the computer. I’m happy to pay him out at the same rate I pay Charlotte out but there are things that we will do for Doyle that we won’t do for Charlotte because like I said there needs to be expectations, like she’s—She’s 7 years old and I think it’s reasonable to ask her to do certain things. And in fact, l think we can probably ask her to do more than we are because she’s quite capable. I think she probably—she probably is coasting a little bit. But she gets asked to do enough stuff where she understands our expectations on her. And she treats my requests and her mother’s requests a bit differently. She’s probably more responsive to me initially, and now she’s become responsive to my wife—for my wife’s requests. 

Doyle is still a work in progress. Try to get him to brush—Try to get that boy to brush his teeth like you think you were—I mean—you know, I don’t really even have a parallel like you know you thought you were asking him to rip out his own toe nails, I mean it’s just—But, you know, we expect people—so for Charlotte, we expect her to take care of herself, we expect her to take care of her body, and she rises to that occasion. Doyle—Doyle still needs some help on it.

Matt Ruby on Adapting Standup Comedy Writing to Screenwriting

In Chapter 14 of 19 in his 2012 Capture Your Flag interview, standup comedian Matt Ruby answers "Which Standup Skills Are Transferable to Comedy Web Series and Which Are Not?"  The transferable comedy skills Ruby sees as most relevant are writing skills.  He shares how character writing is very different between stage and script.  Screenwriting allows for more non-verbal character setup whereas standup comedy character development is personal and mainly verbal. 

Matt Ruby is a standup comedian and comedy writer based in New York City.  He co-produces the weekly show "Hot Soup", co-hosts the monthly show "We're All Friends Here", and manages a comedy blog "Sandpaper Suit".  Ruby graduated from Northwestern University. 

Matt Ruby on Blending Artistic and Financial Goals in a Creative Career

In Chapter 19 of 19 in his 2012 Capture Your Flag interview, standup comedian Matt Ruby answers "What Part of What You Do is Art and What Part of What You Do is Commerce?"  Ruby notes how making art can become selfish if it does not have some tie back into how it pays the bills.  He notes the challenge lies in building a bridge between the artistic output and the commercial success. 

Matt Ruby is a standup comedian and comedy writer based in New York City.  He co-produces the weekly show "Hot Soup", co-hosts the monthly show "We're All Friends Here", and manages a comedy blog "Sandpaper Suit".  Ruby graduated from Northwestern University.

Transcript: 

Erik Michielsen: What part of what you do is art? And what part of what you do is commerce?

Matt Ruby: Sometimes the way I feel about it is like art is just sort of the selfish, you know, like, say whatever you wanna say, or make whatever you wanna make, and don’t even worry about whether it’s, you know, gonna make you money or you know, what’s the—how does it further your career or whatever else your agenda is. Whereas the commerce-side of things would be like, alright, how am I getting paid? Because you gotta do that too. 

So I think part of the challenge is figuring out how to bridge those two, you know, if you can. Like, you know, how can you get paid or you know have a career or produce something that is, you know, commercially viable to some extent and then also how can you be making art, how can you be making something that you’re proud of or that you think is, you know, part of your vision or something that you wanted to make or see in the world. What’s the—and then how do you overlap those two, and I think, you know, that’s a spectrum that everyone can kind of choose their own point on there, like I’m—I think you—I think sometimes the worst thing you can do is sell out and not sell anything, that’s like the worst option. But, you know, just being a complete artist and, you know, just being completely selfish and no one cares at all about it does pretty bad too. 

So, you know I think having, you know, a modest amount of commercial goals, you know, with what you’re making is, in my mind the right path of like—it’s also validation that like whatever you’re doing is worth something to someone, you know, that like, oh yeah, this is good enough to either you know get paid for or you know if you’re, you know, making a show that people sell ads on or you know someone’s gonna watch it or, you know, something like that is happening to sort of encourage you to do more of it.

Simon Sinek on How Growing Up All Over World Shapes Family Values

In Chapter 3 of 16 in his 2012 Capture Your Flag interview, author and public speaker Simon Sinek answers "What Childhood Experiences Have Been Most Fundamental in Shaping Who You Are Today?"  By the age of 10, Sinek had lived on four continents - North America, Europe, Africa, and Asia.  Moving frequently, Simon and his sister do not develop traditional roots and friendships.  Instead, Simon and his family become very close and learn to rely on and support one another.  Simon Sinek teaches leaders and organizations how to inspire people.  His goal is to "inspire people to do the things that inspire them" and help others find fulfillment in their work.  Sinek is the author of "Start With Why: How Great Leaders Inspire Everyone to Take Action".  He works regularly with the United States Military, United States Congress, and many organizations, agencies and entrepreneurs.  Sinek is an adjunct professor at Columbia University and an adjunct staff member at the think tank RAND Corporation.  Sinek earned a BA in Cultural Anthropology from Brandeis University.

Transcript

Erik Michielsen:  How are your family relationships changing as you get older?

Simon Sinek:  My sister and I are adults now. And so we have adult conversations, we will ask each other all kinds of advice that we used to ask our parents about, career advice, relationship advice, things that we used to go to our parents, you know, we go to each other now. And also you know on some level, there’s a click when you grow up at home, you’re at home, from you know, zero to 18, and then whether you go to college or go on to do something else. You leave.

And the problem is, is you keep growing up, or at least I can speak for myself, I kept growing up, but my parents knew me from when I left the house at 18, and so they would still treat me very much like the 18-year-old even though I was still growing up. And they would give me some credit as I sort of entered the workforce, you know, but they still treated me like the person they knew very, very well, even though things had changed, I’ve matured in some ways and—less mature in other ways but the point is that for a good chunk of time most of my 20’s I would say they kind of had a little warped vision of who I was because they’re treating me like the thing they knew, right?

And so I think what has happened now is it’s evened out, which is my parents are still my parents, and there’s that wonderful dynamic but we’re peers much more now. And we treat each other as peers, which is nice. It’s an amazing experience when your parents come to you for advice about something that they’re dealing with, or that my dad and I will have a business conversation, it’s just not me asking him for advice, it’s now him asking me for advice, and that’s been sort of incredible to be able to have that kind of dynamic with my parents. Yeah, huge respect, huge mutual respect. And not sort of the traditional sort of parental respect, oh, you’re my parents. But respect for each other for who we are, not just for the role we play.

 

Learning Professionalism Working in the Newsroom - Ross Floate

In Chapter 6 of 20 in his 2012 interview, branding and design strategist Ross Floate answers "Where Did You Learn Your Work Ethic?"  Floate notes how he likes to work hard when the work is there.  His work ethic is about professionalism and doing the job right so others do not have to fix your mistakes.  Working as a newspaper and magazine designer, Floate learns professionalism and sharpens work ethic by working with older art directors and editors who, through their criticism, teach him the importance of being accountable for errors and mistakes.  Ross Floate is a principal at Melbourne, Australia-based Floate Design Partners.  Experienced in branding, design and both online and offline publishing, Floate and his team provide marketing services to clients seeking to better communicate business and culture goals via image, messaging, and story. He is a graduate of RMIT University.

Learning From Failure When Running a Business - Ross Floate

In Chapter 16 of 20 in his 2012 interview, branding and design strategist Ross Floate answers "What Role Has Failure Played in Shaping Your Career Trajectory?"  Floate talks about starting a business in 2003 and the consequences of handing off control.  He learns how a loss of control can lead to reputation and / or financial consequences and how to mitigate these risks in future business pursuits.  Ross Floate is a principal at Melbourne, Australia-based Floate Design Partners.  Experienced in branding, design and both online and offline publishing, Floate and his team provide marketing services to clients seeking to better communicate business and culture goals via image, messaging, and story. He is a graduate of RMIT University.